I’m Scott Dunagan

Your Personal Executive & CEO Coach

Not Just Surviving, But Thriving, As A
Business Executive

Personal Executive & CEO Coaching

Either in-person, or online sessions to help coach you through the challenges you’re facing.

Helping You Achieve Success

Unlock Your Full Potential. Say Hello to THE NEW YOU

I’ve gotten some great advice over time, one sticks with me, from a friend of mine, “it is just business!” I had a very hard time coming to grips with this reality. But, I realized that everything can be managed.  The key is to figure out your priorities, and goals.  That’s the role of your coach, to help you discover your goals and stick to achieving them.

It's Just Business!

Don't Be Intimidated By The Process!

Don't Feel Alone!

You're Not The First Person To Face These Challenges!

Goal Setting

One of the critical parts of not just surviving, but thriving, is knowing how to set goals; and, most importantly,
what goals to set.

Relationship Coaching

You may have zero employees or thousands, you may have a few clients, or many.  Learn to manage these relationships in a way that is success focused.

Stress Management

If you’re not stressed, just a little, then congratulations.  For the rest of us, there are numerous techniques than can help you to manage stress.

Business Advice

Yes, your business has challenges, no matter what.  I’m here to help you understand, and face, and overcome
those challenges together.

What Is Executive &
CEO Coaching?
Who is Coaching For?

Chances are, if you’re an executive, that you have lots of things going on in your life. Your career/business, your personal life, etc. Executive coaching is a once-per-week session designed to help you get through all the complications, and help you to be a better, more fulfilled, more successful, and happy person.

Everyone can use a coach.  It happens is every facet of our lives now, from our kids and their private coaches for sports, mentors in our work lives.  Executive coaching is the same thing, coaching from someone who’s “been there, & done that.”

1. Initial Meeting / Chemistry Check

All the coaching starts off with a meeting and chemistry check.  If we don’t get along, then this relationship won’t work for either of us.

2. Coaching Plan Development

Every team has a game plan, do you? We will work together to develop the “game plan” for your success.

3. Moral Support

Just like your work, you need someone to partner with to produce your best stuff (unless you’re an amazingly creative person). We’ll get through your challenges together.

4. Combating FOMO

FOMO (Fear Of Missing Out), or in this case, FOMU (Fear of Messing Up). There are steps, checklists, plans, but, without someone by your side helping to keep track, you will most likely miss something. Your coach can help prevent FOMO/FOMU.

5. Moving Ahead
We will partner to continue to improve you and your business. Continuous improvement isn’t just for the Kaizen guys and manufacturing, it’s for everyone.


About Me

I’m not a professional therapist. I’m not a professional psychiatrist. I’m not a doctor. I’m not a lawyer.

I’m just a guy, like many of you out there. Except I have already gone through the corporate and CEO things, I’ve done the therapy, the counseling, the “moving on,” and the success. I learned a great many things throughout my life, which involved many of the challenges that a lot of you are facing, HR, vendors, clients, etc. Thanks to a solid support group, an amazing family, and a few special people, I was able to not just survive my business ownership, but thrive throughout.

I want to share with you how you too can not just survive your career, but learn from it, and go on to more success.


“I’ve known Scott for +15 years as a colleague, partner and friend. He is one of the smartest guys I’ve ever worked, quick, accomplished and dedicated. Provides senior level leadership and expertise and the intersection of technology and marketing strategy! Not to mention, fun to be around.”
– CEO Sparkpr

“Scott is self-reliant, motivated, intelligent, and an entrepreneur. Scott single-handedly increased the profile of the Interactive group with his expertise in technology and strategy. Y&R owes a great deal of gratitude to Scott for his tireless effort in building up the Interactive capability at Y&R.”
– Co-Principal m-clarity

Find Your Balance. Set Your Goals. Take A Challenge. Reward Yourself.

Another CEO coach! Yeah, I know, there are a million of them out there. The next question is, “What makes you different/better?

Well there are a number of good answers to that question, however, I like to think that the best answer is that my coaching isn’t for everyone; it’s primarily intended for CEOs facing difficult challenges. There are very few, if any, coaches that exist to help CEOs through the difficult challenges.

Why should you listen to me, you might also ask. Well, I have over 27 years of experience in management, from small, to large organizations; public, private, non-profit, etc… I also have been a successful (and unsuccessful) CEO .

What, 27 years!?!

Yes, 27 years.

However, in that time, I have learned a lot about the process, about myself, and about how I can use my experience to help others who might be in my situation.